Work, tools, and thinking.
Everyone thinks the risk is people seeing the rough edges. The real risk is the polished thing that never leaves your machine. Here's what building in public actually looks like, day to day.
One big animated number does more work than a paragraph of claims. Here's how I build the eyebrow / number / clarifier stack in the browser in about two minutes, no design skills required.
Flat animated shapes look flat. But export a grayscale "depth matte" alongside your color version, feed it to Resolve, and suddenly your graphic sits in space.
For years I rebuilt the same hack: one person drives the scroll, another reads. So I made it a browser teleprompter you share with a link. Here's how it works, and why the script never touches our server.
I made the fun tools free and put a price on the boring ones. People assume "free" means "worse." It doesn't. Here's the real reasoning, no spin.
The text-conversation-that-types-itself video everyone's seen on social. I always thought you needed After Effects for it. You don't. You can build the whole thing in a browser.
My first live show, the rundown had gaps. The breaks were blank. And the second we hit one, the whole room turned and looked at me. Here's the rule I wish someone had handed me before that day.
I wanted a glowing anime skyline and did the math on modeling it — hundreds of buildings, thousands of windows — and quietly gave up. So I built the thing that makes the city for you. Slide, click, and there's a skyline.
I built a Starting Soon / BRB / Live set in the browser, pasted one link into OBS, and watched it render live with a real countdown. There was nothing to download. That broke my brain a little.
Starting Frame is being rebuilt from the ground up — brand second, work first. Here’s the strategy behind building a creative agency by proving the point, not pitching it.
Make something. Start now.
Work, tools, and thinking from someone who ships before ready.